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HCN MIAU was a commercial commissioned by the Austrian shoe manufacturer HUMANIC for TV. It is an Anagram that uses all the letters of the company’s name. I extracted the letters H-C-N. spoken they sound like HUDSON, the river flowing from the north, separating America’s mainland from the west side of Manhattan island. The actress Yukika Kudo, in her first collaboration with Edgar Honetschläger, points at the WORLD TRADE CENTER and sings out the letters left of the ANAGRAM – MIAU! in another episode she is on a rooftop in Manhattan with all the letter combinations written on a pole. This time she crosses them out while miauing.
(Source: http://www.honetschlaeger.com/hcn-miau/)